Aldred’s Artists 5- Kimberley Robinson — Natasha Aldred Illustration

I had the absolute pleasure to be interviewed by my beautiful friend (and fantabulous Illustrator/ Owner of Never Stop Zine), Natasha Aldred. Go check it out! And also go check out what Natasha is up to, a wonderful wonderful person doing such great things ❤

I am humbled to announce that my fifth Aldred Artist feature is with the lovely Kimberly Robinson. Kimberley Robinson is the founder, blogger and artist of the upcoming clothing brand ‘Keep Real‘. I’ve known Kimberley for a few years now and have slowly watched her grow into the strong independent business woman she is today. […]

via Aldred’s Artists 5- Kimberley Robinson — Natasha Aldred Illustration

Women in Power / Why Keep Real is for Everyone

71Fr2S+6pAL._SL1131_If there’s a documentary I couldn’t recommend enough, it would be ‘Miss Representation‘ on Netflix. Exposing how mainstream media and culture contribute to the under-representation of women in positions of power and influence in America.

Although I’m in the UK, sexism and under-representation of females in positions of influence or power exists. It has always existed, and continues to in every country in various degrees.

In the UK, women account for under a third of those in self-employment, and if women set up businesses at the same rate as men, there would be an extra 150,000 start-ups in the UK each year. Plus, for ever £1 a man earns, a woman earns 81p.

Nothing has really stopped me from starting up my own business, but I do wish there was a higher representation of successful women in the media. I’d like to think that we are becoming more aware of how the media influences us- and that what we see on our screens, isn’t necessarily something we have to take as the right way to see the world, or the right way to portray women.

However, those of a younger age, I believe do not have this awareness. When young girls are at school, they are constantly evolving, changing and growing as an individual. Girls are still trying to find themselves, and with the media being so accessible- is this making it harder for girls to find their identities?

 

This is why I’m starting my business. Keep Real stands for something good, not just in sustainability, it reflects equality as well as diversity as a brand. I’ve chosen the bands, artists or creatives to be involved with Keep Real; because they reflect a true representation of people. We’re not all size 8 for one. We don’t all have the same goals and aspirations, but that’s what makes us who we are. The media portray women (as well as men) as something that isn’t actually accurate at all. We are all on different paths, and it’s time to start portraying that more. Because people need something real. I know its corny, but Keep Real is something I truly believe in as a brand for everyone. It will continuously grow to reflect real people, and support folk’s wellbeing too.

The media portray women (as well as men) as something that isn’t actually accurate at all. We are all on different paths, and it’s time to start portraying that more.

There’s an extremely good article on how social media is harming the mental health of teenagers here, which I found so insightful. We’re changing the way we socialise and it’s putting so much pressure on teens, as well as everyone else.

It’s time we started making a difference to how the media affects us, and creating something for the people- not against.

 

Trusted Clothes and Keep Real!

The wonderful Canadian non-profit Trusted Clothes are documenting my brand Keep Real’s journey of sustainability and inspiring wellness. So sweet! Please go ahead and check it out.Screen Shot 2016-04-04 at 16.06.15

It’s no good promoting mental well-being as a business, if the business doesn’t have the foundations of trying to be the best version of itself either. So we expanded the definition of wellness to include our sustainable souring policy within our supply chain.

Here’s the first blog post I did as the founder. Excitingggg!!! ❤

Challenges of Starting a Sustainable Fashion Brand

What Am I Up To? (A lot I guess!)

Hey folks, and Happy Women’s Day!!!  Thought I would do a personal update; as there’s quite a bit going on recently!

Firstly, I’m mega proud to say that my business Keep Real‘s ‘proof of concept’ application was approved, so the business is now in the process of doing more research before hopefully launching in July of this year. So excited, and so much to be doing! Plenty of lovely souls have approached me to get involved- so it’s brilliant to have a bit of a team behind Keep Real (Want to know more about us? Click here) who share the same passions and values. Truly humbled, and I cannot wait to see where KR goes. If you’d like to get involved in anyway, feel free to email me at kimmykeepreal@gmail.com! ❤

Also, as I still work part time at Boots (a job I had while at University, and has continued since I graduated!), as well as still being in the works of volunteering with the Charlie Waller Memorial Trust – I’ve been looking for work in mental health, or support work that gives me the opportunity to work with folk creatively. I can happily say that I’m into the second round of interviews at MENCAP, so finger crossed! Within the period of not being in full time employment since graduating, I’ve pretty much dedicated my time to working with non-profits and working on my business. I will hopefully be blogging for the non-profit ‘Trusted Clothes‘ who are based in Canada, and sharing the aims of my businesses sustainability and ethical sourcing of our clothes. The Slow Fashion Movement is something I really believe in, and Keep Real aims to be part of that. Inspiring wellness in all part of our lives, especially in the mind is so important ❤

So yeah, that’s what’s happening with me at the moment!

Hope you are all well, and as always – keep real! ❤

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